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Successful Search Engine Optimization (SEO) and Internet Marketing can be a very time consuming process. Why spend all of your time worrying about website marketing and where your site ranks when you have a business to run? Instead, let Holonyx increase your online traffic for you! Holonyx has the expertise and experience to increase the profitability and search engine ranking of your website.
The Internet is a continually shifting instrument used by millions of people daily. SEO marketing research has shown that 85% of consumers use search engines to find the products and information they are looking for. Because the use of search engines is so vital to website ROI, it is critical that your website is optimized for search engine positioning. Holonyx uses two phases that work in conjunction with one another from the start of your project.
Internet Marketing SEO: Phase One
Holonyx utilizes state-of-the-art software for analysis of the competition. This software also helps us determine the keywords and phrases best suited for each website. In any market it is vital to understand the competition. We perform an in-depth analysis of the top ranking with the same keywords and phrases as your site. Next we dissect the competition’s website by keyword location and frequency of use. This enables us to help you achieve better results than the competition.
Each page we design is focused on attracting Internet users searching for the services offered through each website. We build a new site layout with specific target keywords and phrases that entice Internet users to enter your site based on their needs. Adding new content is required to ensure high ranking. Holonyx believes in ethical marketing practices. We do not take a back door approach to your business. We consult with our clients to rewrite their current web pages to make them more search engine friendly. This increases search engine ranking and ensures the search engine
Internet Marketing SEO: Phase Two
A major factor in SEO placement is being recognized by search engines. To ensure the new pages are listed as soon as possible we submit the newly optimized site to the top ranking directories and search engines. These include all the major online directories, industry specific directories, and websites we can find.
In the formula for determining website popularity, search engines rely heavily on links. The higher the link popularity is, the higher the rating is. Higher ratings bring more online traffic. We create and submit articles, on behalf of the website, to major article directories. These articles are free for public use as long as the content is unchanged, credentials are not removed, and a link to the website is intact. This creates a hotbed for links by distributing information for other websites in the same field to use in return for full credit for the content. These one-way links have more weight in search engine ranking than two-way links.
Project Management is a core competency at Holonyx. Our clients have direct access to their project manager and our web-based project management application so they can check project status details and communicate with the team. We keep you informed of changes in progress from the beginning of your project to the end. To ensure your site remains up to date, we adjust it based on any new trends in the search engine algorithms, any change in rankings, and any change in competition.
Holonyx optimizes text, graphics, internal HTML script, flash elements, JavaScript usage and more. Holonyx has years of experience and hundreds of hours of research to assist you in achieving your marketing goals. Get started with our services today and drive traffic to your site! |
